6 Sheet Panels

8.5

Million motorists every week

72

% AVG. RECALL RATE

136

MOTORWAY SERVICE AREAS NATIONWIDE

At every point of a motorist’s journey into a motorway service station, our 6 Sheet Panels are there. From the entrance slip road, to the shops, to the exit, they cover all main vehicular and pedestrian routes.

 

Comprising over 1,300 panels in 136 Motorway Service Areas across the UK, Admedia’s 6 Sheet network provides national broadcast cover. With an average recall rate of 72%, they are memorable too. Such awareness levels mean that they offer powerful point-of-sale advertising for brands looking to increase sales of confectionery, drinks and news products to the many thousands of business and leisure travellers stopping for a rest after a long journey and making necessary, often spontaneous purchases.

 

And the potential of our 6 Sheet network doesn’t stop there – its broad geographical spread is perfect to reach SMEs between meetings and drive visitors to tourist attractions, events and leisure destinations in every corner of the country, at a time when demand for UK staycations is booming.

UNMISSABLE, DIRECTIONAL, NATIONAL

  • National coverage
  • Massive weekly business and leisure audiences
  • Heavy footfall at point of sale
  • Illuminated
  • Multiple touch-points