Admedia provide access to an audience of elderly and non able-bodied washroom users at Shopping Centres and Motorway Service Areas nationally. Our targeted campaigns have been used by a wide range of advertisers to target this specific audience in a highly cost effective way.

Admedia delivers:

• Disable package: 420 posters at 300 disabled-only facilities nationally
• Washrooms – intimate, engaging and at the right time
• 4 week campaigns to build maximum coverage
• Only Out of Home media to exclusively target this specific audience
• Delivers access to 848,000 individual disabled users in 4 weeks
• Entirely captive and attentive audience – up to 98% recall of poster detail
• Numerous case studies to prove the effectiveness of washroom campaigns

Elderly & Non able bodied audiences

8.6 million registered disabled in the UK (14% of population)
12 million aged 60 or over in the UK (21% of the population)

For added effectiveness:

Direct Response Tear-Offs get your message in the pockets of millions of elderly and non able-bodied washroom users.