Up to 45% of adults watch major sporting events ‘out of home’. And washroom posters are a highly effective way to reach this audience. Give your brand unofficial sponsorship of the big event and create that valuable association with the sport of your choice.

500 Bar venues featuring big-screen sporting coverage.

Admedia delivers:

  • advertising to sports fans500 top venues nationally
  • Washrooms – intimate and at the right time (and heart of the action)
  • Entirely captive and attentive audience – up to 98% recall of poster detail
  • Numerous case studies to prove the effectiveness of washroom campaigns
  • Latest campaign success: Max Factor achieve 88% recall of campaign
  • For complete ownership of environment include branded coasters, mirror stickers, drinks glasses and more.

Audience Delivery (4 week campaign):

5m males 18-34 (30.5m poster impacts)
5m females 18-34 (30.5m poster impacts)

Brands advertising during major sporting events include:

Logos