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26.2.07
The Hills Have Eyes talking poster
GEN has launched a talking poster campaign for ‘The Hills Have Eyes 2' across Admedia’s bar network. On entering the washroom the visitors are greeted with a chilling scream followed by the hissing of a cannibalistic mutant. The talking posters are sure to become a conversation topic nationwide.
The Hills Have Eyes 2 features the slow demise of a group of soldiers acting upon a distress signal sent from the same hills the Carter family found their cruel end. Soon they fall prey to the cannibalistic mutants, but this time there is another, far more sinister force occupying the hills that seeks the platoon’s destruction.
The Talking poster campaign will run from the 26 th of Feb until the 25 th of March and is projected to send a chill through the bones of 750.000 18-34 year old males, with the overall washroom campaign is estimated to deliver 8.75 million impacts.
download the poster pdf
download the audio creative as a ringtone
Labels: admedia, Talking Posters, toilet advertising
19.1.07
Rocky Balboa Talking Posters
20th Century Fox has used Admedia's bar network to promote the return of the Rocky film franchise, 'Rocky Balboa', which is winning rave reviews for star Sylvester Stallone.
The campaign runs on Admedia's washroom panels, supported by Talking Posters - frames fitted with an infra-red detector, launching the iconic Rocky theme tune when there is movement in the washroom - grabbing attention and creating a topic of conversation.
The promotion, booked through outdoor specialist Gen, will continue until January 28th, with the film released in the UK today.
Labels: admedia, outdoor advertising, Rocky Balboa, Talking Posters
4.1.07
Borat talking poster
Twentieth Century Fox is running a talking poster campaign in Admedia's bar networks for its release of Borat: Cultural Learnings of America for Make Benefit Glorious Nation of Kazakhstan. The outrageous poster features Borat in skimpy swim wear, strutting his stuff. The talking poster greets washroom visitors upon entrance and is bound to become a conversation piece.
In the film Kazakhstani TV personality Borat is dispatched to the United States to report on the "greatest country in the world." With a documentary crew in tow, Borat becomes more interested in locating and marrying Pamela Anderson than on his assignment. Borat interacts with non-actors under the ruse of being a foreign television reporter. Like both Ali G and Bruno, Borat is characterized as lacking refined manners and given to gratuitous, though unintended, insults.
Labels: admedia, Talking Posters, washroom advertising