In more shopping centres than any other media owner, Admedia washroom displays reach high-spending shoppers with unbeatable point-of-sale campaigns. 100% gender targeting ensures your message is completely relevant and timely.

Coverage of the UK’s top shopping centres and retailers including:
MetroCentre Gateshead, Manchester Arndale, Lakeside Thurrock, Merry Hill, Capitol Centre Cardiff.

30,000 Retail outlets to choose from including:

Shopping centre advertising, shopping centre advertisers, shopping centre media, shopping centre posters

Admedia delivers:

  • 200 top shopping centres nationally
  • Right place, right time – highest quality shopping environment
  • Call to action – 75% make purchase decision while in centre
  • Access the UK’s most extensive database of retail stores
  • Direct Response Tear-Offs get your message in the pockets of millions
  • Numerous case studies to prove the effectiveness of washroom campaigns
  • Latest campaign success: Cow & Gate achieve 98.4% prompted recall of campaign

Audience Delivery (4 week campaign)*:

4.6m males (16.5m poster impacts)
6.2m females (29.3m poster impacts)

Pre-selected packages:

Pharmacy Gaming Supermarkets
Electrical stores Mobile phones Sports stores
Music & video Womens/Mens fashion Book stores

*18% use of washrooms/independent research

















 

Direct Response mechanisms