Massive population throughput, 100% campaign standout. The UK’s motorways represent 33% of daily traffic - but only 1% the total road network. And with journey frequency and duration on the increase the UK’s network of 130 Motorway Services are receiving an unprecedented number of visitors.
Washroom posters and 6 Sheets
Audience Delivery (based on 4 week washroom campaign)*:
National population coverage across every 130 Motorway Services in the UK
Example campaign:
3,000 A3 washroom posters in gender specific campaigns
500 illuminated 6 sheet displays
Coverage of the UK’s major arterial routes connecting all major cities
54m footfall in 4 weeks
Captive and attentive audience – up to 98% recall of poster detail
Numerous case studies to prove the effectiveness of campaigns
Latest campaign success: Tesco Car Insurance achieve 84.4% recall of campaign
Packages include:
Washroom Posters - Gender specific campaigns available by site or nationally CTN Stop & Shop - 6 sheet point of sale campaign for products sold in CTN store National Coverage - 6 sheet roadside displays located for maximum audience reach
*85% use of washrooms/independent research
WATCH OUR PRODUCTS COME ALIVE AT OUR MOTORWAY SERVICE STATIONS: