Huge dwell times – 55 secs: male and 105 secs: female
Promotes mobile search & social media sharing – 94% of people take their phone to the Washroom!
Reach audience in a mindset where they care about their health & appearance:
– Heavy pub/bar users are 52% more likely than the national average to strongly agree ‘I take a lot of pleasure in looking after my appearance’
– 59% of people who strongly agree with this statement are heavy shopping mall visitors. That is significantly higher than internet, TV, bus or underground users