Reach audiences in the mindset to spend money
In more shopping centres than any other media owner, Admedia washroom displays reach high-spending shoppers with unbeatable point-of-sale campaigns. 100% gender targeting ensures your message is completely relevant and timely.
59% of people who strongly agree with the following statement, ‘I take a lot of pleasure in looking after my appearance’ are heavy shopping mall visitors –higher than heavy internet, radio, TV, bus or underground consumers**
*Based on 18% use of washrooms/independent research
(Source: TGI, 2014)