Advertiser: Sea Life
Campaign Objective: Encourage families to visit the attraction over Christmas
Format: A3 Washroom Panels
Environment: Shopping Centres
Why we love it: What better way to entice parents and children, than have a meet and greet with Santa? Sea Life used a clever and vibrant creative to encourage visits over the Christmas period. Promoting their campaign in shopping centres is the perfect media channel for capturing families shopping in the lead up to Christmas.