Advertiser: Rush Hair
Campaign Objective: Increase new clients & to promote colour Tuesday
Format: A3 Washroom Panels
Environment: Shopping Centres
Why we love it: Rush Hair used an enticing creative within the Whitgift/Centrale Shopping Centre. Positioning the adverts across our female A3 Washroom Panels provided a high dwell time to really communicate the offer. Panels on the backs of cubicle doors allowed for a high dwell time of 105 seconds, which emphasised on brand awareness and encouraged enquiries.