Advertiser: Brean Theme Park

Campaign Objective: Brean Theme Park is a family leisure park in Somerset. The campaign objective is to engage with families who are travelling to and around the Somerset region, by intercepting them before they reach their holiday destination.
Format: 6 Sheet Panels
Environment: Motorway Service Areas
Why we love it: Brean Theme Park have taken advantage of the high family audience travelling through our Motorway Service Areas during peak school holiday periods. Using geographic targeting, they have ensured minimal waste by only advertising at Motorway Service Areas located within an hours’ drive time of the park. Our impactful 6 sheets on both the way in and out of the service station effectively captures families and get the kids buzzing.