Advertiser: Copart UK Ltd
Campaign Objective: Recruiting drivers
Format: 6 Sheet Panels
Environment: Motorway Service Areas
Why we love it: Copart UK took advantage of our truck stop panels to ensure their target audience was reached effectively. By using 6 Sheet Panels that are tactically positioned outside trucker stops, drivers were reached in a relaxed mind-set, while they stop for a stretch of the legs, bite to eat or bathroom break.