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Motorists

Catch Millions of Drivers in a Motoring Mindset

Over the past 5 years, motorway traffic has increased by 10%, and currently accounts for 21% of UK traffic. Therefore Admedia’s nationwide network of Motorway Service Areas are receiving an unprecedented number of visitors from a variety of key audiences – such as more families going on UK staycations and greater numbers of SMEs travelling to meetings.

 

Admedia offers a wide variety of advertising solutions for brands looking to target these audiences with anything from car insurance and finance to vehicle tracking technology and new cars.

The opportunity

  • Reach over 8.5m motorists and their passengers every week, including Families, SMEs, Professionals and Truckers

 

  • Exclusive space at every UK MSA – Extra, Moto, Roadchef and Welcome Break

 

  • With A3 Washroom Panels, illuminated 6 Sheet displays, unique Experiential solutions plus a network of state of the art digital screens, we can provide a package that matches your target audience

 

  • High dwell times of up to 41 mins on average

Sources: DfT, landlord data

The opportunity

•   Reach over 8.5m motorists and their passengers every week, including Families, SMEs, Professionals and Truckers

 

 

•   Exclusive space at every UK MSA – Extra, Moto, Roadchef and Welcome Break

 

•   With A3 Washroom Panels, illuminated 6 Sheet displays plus a network of state of the art digital screens, we can provide a package that matches your target audience

 

•   A wealth of advertising touchpoints – Nexus D-48 Screens, Evolve, 6 Sheets, Washroom Panels, Mirror Stickers and Door Vinyls

 

•   High dwell times of up to 41 mins on average

Sources: DfT, landlord data