There are now over 5.5m small businesses in the UK. With technology allowing business people to be more mobile than ever before, this means that an increasing number network the UK by road on a daily basis.
The Motorway Service Area (MSA) offers a vital stop-off for the business visitor who needs a place to relax, catch up with work and meet contacts when on the road, all with the help of Regus business lounges, free Wi-Fi and a variety of food outlets.
Admedia offers a range of advertising solutions at MSAs around the country, with huge reach and proven levels of recall for advertisers offering everything from the latest vans to finance software.
Our extensive SME Insight allows us to target specific decision makers with high levels of spending power:
- 7 in 10 SME decision makers use MSAs.
- Company owners/CEOs/MDs are 115% more likely than the average person to stop at an MSA once a week or more.
- 80% of SME Decision Makers agree that they engage with our advertising and are in a business mindset in our environment.